Opportunity is within reach! The only problem that sometimes arises is getting by the gatekeeper. Getting past the gatekeeper to C level executives can be a bit of a challenge. Here are a few ideas to get past the gatekeeper, break down barriers, and allow you to be heard by potential customers.
The Gatekeepers are People First.
Gatekeepers manage the entry point with sometimes very little patience or time because everyone wants to talk to the chief marketing officer (CMO), chief operations officer (COO), or the chief financial officer (CFO). Kindness and respect that is transparent and sincere is the first place to start. It is such a simple thing to do; however, surprisingly a lot of people overlook the chain of employees in a company and save only their best selves only for C level executives. How you treat the C level executive is how you should behave toward everyone from the doorman on up the minute you step into their building. The patience and tone of your communication with the gatekeeper will either open the door to meet your intended C level executive a crack or keep it closed to you indefinitely.
Breaking Down Barriers
After you have consistently communicated with your potential client, but still need to close the deal, make a strategic plan of persuasion by sending something spectacular. Luxury gifts have their place and can be used to show executives that you are committed to their business and honor your developing relationship with them. These extravagant gifts can be expensive; yet, with careful expert marketing your investment will be well spent. Whether you decide to send crystal or Tumi luggage, make sure your purchase is something of quality, well packaged, thought though, and have a follow up in place.
Be Heard
Getting a prospective client to trust you to discuss inside information can be difficult to do. For centuries, offerings of gifts have broken down barriers and have brought people together to communicate starting from a place of gratitude and acceptance to be open in order to listen respectively.Listening takes patience, time and the ability to be open to new ideas.With the constant need to be available at all hours through emails, telephone calls and texting, listening can be difficult.It can be even more challenging to concentrating on what someone is saying when it is someone you do not have a relationship with. Learning a company’s needs and discovering their goals are two ways to start growing a relationship with a future client in order to be listened to and heard.
Opportunities await and are only bounded by your imagination. If you want help finding high-end gifts that your potential clients will see every day that will keep your name consistently on their minds,we at SEP Communications are ready to help you get past the gatekeeper, break down barriers, and allow you to be heard by potential customers.
Tuesday, February 7, 2017
Tuesday, January 3, 2017
USB Drives are MORE than just Storage!
Smaller than a key FAB, a powerhouse storage packed USB drive can attach to your key chain or easily slip in you pocket. Some people only use thumbdrives for a little extra data storage, a vehicle to upload/download data or to transfer files. However, it can serve many more purposes! Here are a few more ways to get the most out of a USB drive.
Security Key – Passwords to keep your computer safe only work until a hacker figures out your password. A physical key makes for a more secure computer.
Test out new a operating system – When you are not sure if you want to overwrite your current operating system, use a USB drive.
Reset passwords – In Windows, if you forget your password, use a USB drive as a reset password disk.
Clone your system – When you need to set up more than one computer, make a master and then duplicate it to set up the office with all the same software on all of your computers.
Back up files – Files do get corrupt and lost. A simple download will save you time and money.
Keep emergency information – Be prepared by having emergency information at your fingertips.
Store music – Have your favorite music with you ready to play anywhere you go.
Transfer media to a smart TV – Watch a movie on your smart TV by quickly downloading it on a USB Drive, insert and play.
Promotional USB Drives are appreciated, kept and are extremely useful! USB drives can be printed with your logo ready to give away to your next potential customer as a way to remember you and your company. We are here to help you find the best USB drive to promote your brand. Check out our USB drives at sepswag.com!
Monday, December 5, 2016
Before the Year End Celebrations – Plan for 2017!
December is the perfect time to celebrate everything and everyone who helped skyrocket your company in 2016! It is also the time to execute a plan to make 2017 even better. Whether you want to make more contacts, increase sales or standout from the crowd, it all starts with a plan.
Planning ahead can make your business run smoothly especially, if your plan includes trade shows, community events, and direct mail campaigns. A well thought out plan should include printed promotional products to give away to potential clients keeping with your brand to make you memorable. With so many options of giveaway items to print on, it takes time and a good, organized plan.
When looking for giveaways or swag, one place to start is by being on top of what is new. We are all guilty of loving the coolest new gadget, especially if someone wants to give it to us for free. Here are three ideas to get you started and remembered.
Light Bulb Blue Tooth Speaker
Take any ordinary room and bring it to life with music and illumination! Simply screw in this 6 Watt LED bulb light bulb and you will have light for 45,000 hours and be able to hear music up to 33’ away.
Plant Cube
Plants can be hard to care for in an office, but not the plant cube! All you need is water! This product is eco-friendly, 100% biodegradable and ready for your imprinted logo right on the paper cube.
Swell Thermos Bottle
This bottle shaped thermos fits comfortably in your hand and is a delight to drink from. With ten amazing colors to choose from, it only needs your logo to look even more fabulous.
Planning ahead can make your business run smoothly especially, if your plan includes trade shows, community events, and direct mail campaigns. A well thought out plan should include printed promotional products to give away to potential clients keeping with your brand to make you memorable. With so many options of giveaway items to print on, it takes time and a good, organized plan.
When looking for giveaways or swag, one place to start is by being on top of what is new. We are all guilty of loving the coolest new gadget, especially if someone wants to give it to us for free. Here are three ideas to get you started and remembered.
Light Bulb Blue Tooth Speaker
Take any ordinary room and bring it to life with music and illumination! Simply screw in this 6 Watt LED bulb light bulb and you will have light for 45,000 hours and be able to hear music up to 33’ away.
Plant Cube
Plants can be hard to care for in an office, but not the plant cube! All you need is water! This product is eco-friendly, 100% biodegradable and ready for your imprinted logo right on the paper cube.
Swell Thermos Bottle
This bottle shaped thermos fits comfortably in your hand and is a delight to drink from. With ten amazing colors to choose from, it only needs your logo to look even more fabulous.
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